Roxie Nafousi: The Modern Manifestation Guru Transforming Lives

Roxie Nafousi has become a name synonymous with self-development, empowerment, and the art of manifestation. Her journey from personal struggle to becoming one of the UK’s leading wellness figures has inspired thousands around the world. Often referred to as “The Manifesting Queen” by media outlets such as Forbes and The Times, Roxie represents a new wave of authenticity in the self-help industry—balancing spiritual insight with grounded psychological understanding.

Born on July 30, 1990, Roxie is a British-Iraqi author, speaker, and self-development coach. She is best known for her bestselling books Manifest: 7 Steps to Living Your Best Life and Manifest: Dive Deeper, which have collectively sold hundreds of thousands of copies and been translated internationally. Through her work, Roxie promotes the belief that manifestation is not magic, but rather a structured process of clarity, self-awareness, and consistent action.

Early Life, Family, and Background

Roxie Nafousi was born as Rawan Mahmoud Nafousi in Saudi Arabia to Iraqi parents. Her family moved to the United Kingdom when she was just six months old, settling in Oxford. She grew up as the youngest of four siblings in a traditional Muslim household.

Roxie’s father was an Iraqi businessman, a figure she describes as deeply disciplined and ambitious—a quality that shaped her early ideas of success. Despite a comfortable upbringing, Roxie has openly shared that her childhood wasn’t without challenges. She struggled with identity issues, feeling disconnected from her cultural background and from her peers at her predominantly British boarding school. At around twelve years old, she changed her name from Rawan to Roxie, seeking a sense of belonging in a society where she often felt “different.”

Her mother and father instilled strong family values, but her adolescence was marked by internal conflict and low self-esteem. In interviews, she has discussed how this sense of “not enoughness” followed her into adulthood, leading to years of insecurity and unhealthy coping mechanisms before she found her calling in self-development and manifestation work.

Roxie later pursued a degree in psychology at Goldsmiths, University of London, where she began exploring the connection between thought patterns, emotional health, and life outcomes—a foundation that would later shape her unique approach to manifestation.

Roxie Nafousi’s Career Journey

Before she became a household name in the wellness community, Roxie’s twenties were turbulent. She worked in fashion and beauty PR, lived the fast-paced London lifestyle, and, by her own admission, battled depression, substance use, and poor self-image.

Her turning point came in 2018 when she stumbled upon a podcast about manifestation. The concept struck a deep chord. Within weeks, she began applying the principles—setting clear intentions, visualizing outcomes, taking action, and committing to self-love. The changes in her life were so profound that she felt compelled to share what she had learned with others.

That same year, Roxie began hosting workshops and writing about her experiences online. Her honest and relatable storytelling quickly attracted a large audience, particularly among millennial and Gen Z women searching for a practical path to self-betterment.

In 2022, her debut book Manifest: 7 Steps to Living Your Best Life was published and became a Sunday Times bestseller, remaining on charts for weeks. It was followed by Manifest: Dive Deeper and other guided journals, all focusing on the seven steps of her now-signature framework. Her approach demystifies manifestation, combining spiritual tools with psychological insights—a bridge between science and spirituality.

Today, Roxie runs Roxie Nafousi Ltd, a UK-based company that oversees her coaching, events, and product lines. As of 2024, company filings showed net assets of approximately £674,000 and cash reserves of around £771,000, reflecting a growing, successful brand built on authenticity and purpose.

The “Manifest” Philosophy

At the heart of Roxie Nafousi’s work is her belief that manifestation is a process of empowerment rooted in mindset and action. Unlike superficial interpretations that reduce manifesting to mere wishful thinking, Roxie’s system emphasizes emotional intelligence, healing, and self-worth as the foundation for change.

Her seven-step framework includes:

  1. Be clear in your vision – Define exactly what you want.
  2. Remove fear and doubt – Release limiting beliefs and self-sabotaging patterns.
  3. Align your behavior – Take actionable steps that match your goals.
  4. Overcome tests from the universe – Stay resilient during challenges.
  5. Embrace gratitude – Focus on what’s already working.
  6. Turn envy into inspiration – Reframe comparison as motivation.
  7. Trust in the universe – Develop faith in timing and growth.

This practical yet soulful model has been widely adopted across corporate settings, schools, and wellness communities. Her books, workshops, and podcast (Rise with Roxie) have collectively influenced a generation seeking balance between ambition and wellbeing.

Roxie Nafousi’s Family and Personal Life

While Roxie often speaks candidly about her emotional journey, she remains protective of her family’s privacy. She describes her parents as loving yet traditional, and credits her father’s work ethic as a major influence. Her relationship with her family, especially her father, has evolved over time—from misunderstanding her career in the early years to supporting her success today.

Roxie has one son, born in 2020, whom she co-parents with actor Wade Briggs. She has referred to Wade as “the father of my child” in multiple interviews, highlighting the importance of mutual respect and healthy co-parenting. Although they are no longer together romantically, Roxie has described their relationship as harmonious and supportive, centered on raising their son with love and stability.

When it comes to her romantic life, Roxie has not remarried. She is currently single, according to her most recent interviews and social media updates. Past public relationships included high-profile figures such as artist Damien Hirst and comedian Jack Whitehall during her early London years, though she has since maintained discretion about her dating life.

Her focus, she says, is on personal growth, motherhood, and the mission of helping others through her work.

Roxie Nafousi’s Father and Upbringing Influence

Roxie’s father, an Iraqi businessman, represents one of the most significant influences in her life story. In various interviews, she has shared that growing up in a conservative household brought both discipline and pressure. Her father’s expectation of success, while motivating, also contributed to the perfectionism she later had to unlearn.

However, as Roxie matured, she found new appreciation for her father’s lessons about resilience, financial independence, and purpose. This duality—traditional values fused with modern independence—shaped her philosophy as a mentor and entrepreneur.

Age, Birthday, and Personal Details

Roxie Nafousi was born on July 30, 1990, making her 35 years old in 2025. She resides in London, where she balances her career with motherhood and wellness advocacy.

Physically and stylistically, Roxie’s presence is as much a part of her brand as her teachings—graceful, modern, and approachable. Her social media platforms showcase a mix of personal authenticity, motherhood insights, and motivational content.

Roxie Nafousi’s Net Worth and Business Ventures

While exact figures vary across online sources, Roxie’s financial success is evident. Through her bestselling books, high-demand workshops, speaking engagements, and online courses, she has built a solid brand in the wellness industry.

Her company Roxie Nafousi Ltd, registered in the UK, reported over £670,000 in net assets in 2024. Combined with book royalties, brand collaborations, and digital product sales, her estimated net worth ranges between £1 million and £1.5 million, though this remains speculative without official confirmation.

Roxie’s approach to money aligns with her philosophy of self-worth—she views financial success as an extension of inner growth, not a replacement for it. She often emphasizes that abundance must begin with belief and gratitude, rather than comparison or greed.

The Human Behind the Brand

What makes Roxie Nafousi particularly compelling is her transparency. She doesn’t shy away from discussing her struggles with addiction, heartbreak, or mental health. Instead, she uses them as teaching points, showing that healing and self-love are ongoing processes.

Her authenticity resonates deeply in a digital world where “positivity” often feels curated. Roxie’s brand is about real transformation—learning to rebuild from rock bottom and believing that self-awareness can truly change one’s life.

Legacy and Continuing Influence

As of 2025, Roxie Nafousi’s impact continues to grow. She is a sought-after speaker at wellness festivals, corporate leadership events, and educational institutions. Her books are featured reading for thousands of self-development enthusiasts worldwide.

Through her online community and her “Manifest” brand, she continues to teach people how to turn intention into action—reminding them that manifesting isn’t about magic, but about mindset and movement.

Roxie’s vision for the future includes expanding her workshops internationally, launching new self-development tools, and possibly exploring multimedia platforms like television or documentary projects. Her message is simple yet profound: You can change your life when you change your mindset.

Final Thoughts

Roxie Nafousi’s story is one of self-transformation, resilience, and purpose. From a young woman struggling with identity and self-doubt to a global voice for empowerment, her journey exemplifies the essence of manifestation—not as a trend, but as a philosophy of life.

As she continues to inspire people around the world, Roxie proves that when you align your thoughts, emotions, and actions, anything truly is possible.

Article published on Infory, your destination for authentic stories and inspiring lives.

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